How to get a .com onto the Google UK data centre immediately.

One of my customers recently unwittingly showed me how to get a .com website onto the Google UK data centre immediately.

This looks to work faster than all the usual techniques such as using Whois information, declaring the language in the meta data, specifying your UK location in your address on every page, submitting to the Google UK data centre and so forth.

What my customer did was this: She copied her content directly out of Microsoft Word into the content management system. Ok this is not something to be recommended. The content management picks up Microsoft Word’s back end formatting and replicates it on the page, and the result is a mountain of superfluous HTML code. But guess what else it inserts in every paragraph, the language of the Word document, and this comes out something like the following for every paragraph:

<p class="MsoNormal"><span style="" lang="EN-GB"><o:p> some text</o:p>></span></p>

Forget everything else in there, just nest <span style="" lang="EN-GB"< in your paragraphs and you will get indexed and included on the UK data centre with lightening speed.